The cleverer the campaign, the greater the conversion. Here are 7 email marketing campaigns franchisors can use to drive traffic and revenue growth to their operations.
The experience you market to your customers and the shopping experience you offer need to be aligned perfectly, if you ever expect to build brand loyalty and customer retention.
Making it easier to search for your products and services locally can help franchisees accelerate their local presence and grow their own local audience while achieving higher revenue simultaneously.
Staying ahead of new market trends means staying ahead of the competition. Here are the top digital marketing trends for 2018 that marketers need to know to gain that competitive edge.
Consumers are rapidly being turned off by gated content, but luckily marketers can still successfully attract their audience by following these simple content-creation guidelines.
Local SEO is a franchisee's best tool for establishing a local presence. Here are several key tips and tricks for bolstering local SEO and getting your locations recognized.
Google's search engine results pages are where users can discover your franchise. Franchisors can follow these steps to rank higher on the SERP than your competition.
Lead generation takes time and effort, anything that hinders it hurts your franchise's overall growth. Here are some problem areas that may be negatively impacting your lead generation.